[业界]吉田修平言论：我们希望x360能在日本取得成功

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Sony's president of Worldwide Studios, Shuhei Yoshida, has said that he wants Microsoft's Xbox 360 to succeed in Japan in order to help push the concepts of high-definition gaming to local consumers.

With Nintendo's Wii the most popular console in the Japanese market, Yoshida would like both the PlayStation 3 and Xbox 360 to sell well in order to convince punters of a more sophisticated take on next-generation gaming.

"I like to see people here in Japan showing interest in high-definition gaming and more sophisticated gaming experiences," offered Yoshida, in an interview with our sister site Eurogamer.net.

"In terms of realistic-looking graphics and smarter AI, they haven't really shown the appetite for what this generation of gaming can offer. I'd really like to see both PS3 and 360 succeed here."

"What Microsoft is offering and what we are offering are closer, compared to what other platforms are offering. Because of that commonality, the new games coming out on 360 and PS3 help to get consumers more interested in this generation of gaming," he added.

Both consoles are currently being trounced in Japan by Nintendo's Wii. And although the Xbox 360 has been outselling PS3 in recent weeks, Yoshida sees the success as short-lived.

"Quite honestly, the real number being sold - we haven't seen real acceptance of the platform here in the Japanese market. The Nintendo Wii is still by far the biggest platform in Japan," he said.

And still on the subject of Microsoft, Yoshida admitted he's impressed with the New Xbox Experience, prefering the style of the avatars over Nintendo's Miis.

"I think it's quite nice. I like the avatar designs they're working on. Personally, Microsoft's work is closer to my personal preference. The Miis are very nice, but everybody looks cute, like Japanese-style characters," he said.

The full interview with Shuhei Yoshida, where he discusses the release of Home, forthcoming PS3 titles and the success of PSP, can be read here.


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日前，SCE全球工作室总裁吉田修平在接受媒体采访时表示，sony希望x360在日本能取得成功，x360目前是ps3的盟友，因为两者在高清游戏、高ai游戏的普及方面有着一致的目标。在日本，仅靠ps3一台主机很难抵抗wii的强大攻势（转者按：连这位全球工作室总裁都承认ps3和wii是直接竞争关系，某些人就不要再做两者在不同市场分别发展的美梦了）。吉田先生期望日本人能接受（高清）次世代游戏。他同时还表示ms的avatar更适合他的口味，而mii则过于日本化……

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吉田修平可谓sce中少有的实干***者，虽然也曾发表过一些好高骛远的言论，但不可否认其商业嗅觉还是很敏锐的。
并且，他保持着更加清醒的头脑，比其他sce高官更在意日本市场的价值。很明确意识到日本市场仍是决定主机胜负的根本。因而期待ps3和xo联手，改变日本市场目前不鸟高清游戏的格局。.

内酷反川3

高清机在日本已经是非主流了～～～～～～～～

lavos

和乐韵那贴撞了。。。

tuling

乐韵已经发了一个了.更想看以后会有什么效果,怎么个合作法

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已经给乐韵发信息，合并一下好了