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[花边趣闻] [PS3]【杀戮地带2】开发5年时间销量只占PS3玩家的6%

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 楼主| 发表于 2009-4-6 09:12  ·  上海 | 显示全部楼层 |阅读模式
根据最新的软硬件销售周报来看,【杀戮地带2】排在了第20位。只有6%的PS3玩家购买了【杀戮地带2】 (1,320,000/21,550,000)。

和360对比23%的360玩家买【战争机器2】(6,950,000/29,760,000),31%买了【光晕3】。为什么这个大肆宣传的游戏只吸引到了6%的PS3玩家呢?

可能会有人说这个游戏只发售了1个月,因此销量还会增加。但随着游戏销量的增加,PS3的装机量也在增加。但也有可能游戏的销量突然程指数增长,但就经验来看,游戏的销量在发售的前几周是最快的,后面会渐渐放缓。
Upon the release of the latest weekly hardware and software sales, which had Killzone 2 in the number 20 spot, I decided to engage in a little mathematical research of my own. As it turns out, only 6% of PS3 owners have purchased Killzone 2. (1,320,000/21,550,000) As all of you armchair statisticians are aware of, numbers mean nothing unless you have something to compare them to. Therefore, I went over to compare these numbers with the percentage of Xbox 360 owners that picked up Halo 3 and Gears of War 2. The results are shocking.

As it turns out, 23%(6,950,000/29,760,000) of Xbox 360 owners have purchased Gears of War 2 and 31% have purchased Halo 3. So the question is this; how does the most hyped game for the system only manage to attract 6% of the user base? There will no doubt be a couple of explanations for this. First, one could argue that the game has just come out a month ago, therefore it takes time for the amount of owners to grow. This argument fails being that as the amount of KZ2 owners grow, the amount of the install base also grows, therefore the percentage stays the same. This could be reversed if KZ2 sales started to grow exponentially, but as we understand in the videogame industry games tend to sell fast initially but tail off later on. Of course Sony marketing could be the culprit, but this has been discussed ad nauseum so I won’t go there. Why is it that this game hasn’t attracted the same percentage of the audience as the other titles listed? Any other thoughts besides the usual are more than welcome..
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