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本帖最后由 psfour 于 2015-11-24 21:49 编辑
EA CFO Blake Jorgensen在全球技术会上披露:
除了我们已经知道的 EA正在开发一款类似刺客信条的开放世界动作游戏之外,还提供了如下数据和预期:
PS4/X1装机量在2015年底将达到5000-5100万
软件粘着率和上世代差不多,不过额外内容(DLC?)销售额将会有显著增长
数字版的利润率是实体版的2倍还多
上季度EA完整版PS4/X1游戏的数字版销量约占全部销量的20%,预计3-4年后这比例会提升到40%
EA's CFO, Blake Jorgensen, had a chat at Global Technology Conference. https://cc.talkpoint.com/ubsx001/111...ity=40_UQQX1EY
Aside from the news about EA making an open-world action game, the highlights are:
- Attach-rate is about the same as the previous gen. However, extra content sales have gone up significantly.
- Digital copy margins are over x2 the margins of a physical copy.
- Last quarter for EA full-game downloads represented 20% of all XB1\PS4 copies. Expect the share to grow to 40% over the next 3-4 years. |
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