xboxones连续两个月英国市场销售登顶

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Microsoft says that the Xbox One was the UK's best-selling console during October.

微软宣布Xboxone是英国市场十月份销量最佳的主机。

It means the machine has outsold PlayStation 4 for a second consecutive month for the first time. GfK figures shown to Gamesindustry.biz revealed that Xbox One narrowly outsold its nearest rival by 1,500 machines in September, whereas in October the gap has widened to 25,000 units.

这意味着微软第一次连续两个月销量超过了PS4主机。GfK的数据显示xboxone在9月份的销量超过其竞争对手1,500台，然而在10月份这个数据增加到25,000台。

Xbox One held a 56 percent share of the UK console hardware market in October (versus 42 percent for PS4 and 2 per cent for Wii U), selling 99,496 consoles.

在十月份，Xboxone占据了英国主机市场的56%（PS4占据了42%，WiiU占据了2%），一共销售了99，496台。

The sales turnaround can be tracked to the launch of Xbox One S, the new model that arrived in the UK on September 22nd. The machine boasts some small improvements over the original and was bundled with a free copy of FIFA 17, which is the UK's most popular video game franchise.

销售的逆转可以追溯到微软新型号xboxoneS在9月22日英国市场的发售。该主机进行了许多微小的改进并且捆绑了FIFA17，该游戏是英国市场最流行的游戏。

In terms of its rivalry with Sony, these figures do need to be taken into context. Microsoft has launched big sequels Forza Horizon 3 and Gears of War 4 in recent weeks and has also benefitted from the marketing partnership it has with EA on FIFA 17. PlayStation's partnerships with Watch Dogs 2 and Call of Duty: Infinite Warfare will take place next month, as will the launch of PS4 Pro - which may be causing some consumers to hold off on their PS4 purchases. Also note that PS4 still remains well ahead of Xbox One in terms of overall UK install base.

再看其竞争对手sony，这些销售数字也需要结合到一些市场因素。微软在近期发售了其Forza Horizon 3以及战争机器4两款大作，并且和其市场伙伴EA FIFA17中也获得收益。Playstation的合作伙伴看门狗2以及COD新作将会在下月发售，并且sony的PS4 Pro也会发售，该主机会让许多消费者暂时推迟其购买PS4主机的计划。还需要指出的是PS4在英国的装机量仍然是要比Xboxone高。

Nevertheless, these sales increases show some positive momentum for Microsoft's flagship console, which is something the company has struggled to generate since the machine's launch in November 2013. It also bodes well ahead of next year, which will be a crucial time for Microsoft's hardware business as it prepares to launch its Project Scorpio console in Q4.

无论如何，这些销售数据的提升对于微软来说是积极的，微软的主机自从2013年11月发售以来一直深陷苦战中。这对于微软来说或许是个好预兆，明年对于微软硬件业务来说或许是重要的一年，因为其将会在第四季度发售代号为天蝎计划的主机。

"Thanks to our fans, Xbox One was the best-selling console in October, the second month in a row in the UK, according to GfK Entertainment," said Xbox UK marketing director Harvey Eagle.

“非常感谢我们的粉丝，xboxone是10月英国市场销售最佳的主机，并且连续第二个月，”xbox英国市场总监Harvey Eagle说到。

yuileung1

pro一出就反超了吧。

该用户已被禁言

很正常，两款数年一遇的顶级大作同发，销量飚两个月不是问题。

海里的塑料瓶

不错，恭喜微软

空之两仪式

是啊，上个月绝对在某个国家某些地区最畅销的主机，期待本月具体销量
好吧，看来有些人是不带脑子来看的，首先，这是英国市场，其次，谁是销量之王看看上月，一目了然

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很好啊 起码说明微软很努力

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空之两仪式 发表于 2016-11-1 12:04
是啊，上个月绝对在某个国家某些地区最畅销的主机，期待本月具体销量 ...

太惨了 两倍还不够打的

nepocmais

恭喜微軟，為了戰爭機器和4K藍光入了一台。

328928249

然并卵。。。。。。

redkok

相对的，在亚洲

xboxones连续两个月亚洲市场销售垫底