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http://www.gamerevo@lution.com/n ... heyre-not-dead-8423 (去@)
Nintendo Has Lost 80% of Their Value in 3 Years
3年期间任天堂市值缩水已达80%
在任天堂下坡路上找一个失误来吐槽是很容易的事情，比如TGS前夕任天堂公布的游戏阵容和蹩脚的摇杆外设，让投资者大失所望，顿时公司市值缩水5%，但是3年来总计80%的缩水的确有点让人难以解释和困惑。
不管是让日本许多电子企业受累于雷曼事件（Lehman Shock），还是6个月前的日本大海啸，这些都是任天堂无力控制的外界因素。但是真正的问题是出在内部的，从上面的2011年度走势图就可以看出，3DS公布以后任天堂公司市值狂跌不止，至今也无法泄停。
任天堂死亡是否无法避免了？不是的，那样就不好玩了。虽然任天堂现在财务上四面楚歌，但是投资者还是对任天堂的盈利努力抱有希望的，只是wii时代大赚特赚的日子不再有了。
It's diffi*** extremely easy to blame Nintendo's downfall on one particular thing, with the recent trend being the 5% loss in the company's stock price after their 3DS games lineup at TGS or their analog stick doohickey. But Nintendo's overall loss of "80% of their value" over the last three years is far more diffi*** to explain.
Whether it's the credit crunch called the "Lehman Shock" in Japan or the Great Touhoku Earthquake six months ago, Nintendo has been greatly affected by forces outside of their control. Of course, looking at merely the 2011 chart summary (above), we can see that their decline started mainly after the launch of the 3DS.
Does this mean that Nintendo is dying a slow but inevitable death? No, that story is trollbait. Nintendo is still in no way in financial trouble. Shareholders are still confident that Nintendo will remain profitable, just perhaps not has profitable within the next couple of years as the days of the Wii and Nintendo DS.
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发表于 2011-9-20 09:30 · 上海
