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任天堂表示，实体游戏“仍然是我们业务的关键部分”
对任天堂来说，实体游戏的未来是什么样的？ 至少在“不久的将来”，这对公司来说仍然很重要。
任天堂美国公司总裁 Doug Bowser 最近在接受 IGN 采访时谈到了这个话题。 从某些方面来看，实体游戏似乎正在走向衰退。 数位游戏正变得越来越流行。 除此之外，任天堂还在 Switch 2 中推出了游戏金钥卡。 虽然消费者确实收到了实体卡带，但所有资料都需要透过网路下载后才能运作。 到目前为止，任天堂本身已经为其所有 Switch 2 版本提供了完整的实体游戏。
在IGN访谈中，鲍泽指出，实体游戏目前「仍然是我们业务的关键部分」。 对于游戏密钥卡，他表示引入该卡的决定「是为了让我们的出版合作伙伴能够为平台带来更多内容」。
Bowser 的完整话语：
在不久的将来，实体游戏仍是我们业务的关键组成部分。 我们尤其重视与零售商的关系，并希望确保我们有足够的产品供他们销售给消费者。 说到游戏金钥卡，对我们来说，任天堂 Switch 2 的目标——与我们在任天堂 Switch 上的成就类似——是尽可能打造最广泛、最丰富的内容库。 这其中也包括我们的发行合作伙伴。 游戏密钥卡让我们的发行合作伙伴能够将更多、更深入、更宏大、更具沉浸感的内容带到平台上。
Nintendo on physical games, says they’re “still a key part of our business”
What does the future of physical games look like for Nintendo? At least for the “immediate future”, it’s still important to the company.
Nintendo of America president Doug Bowser recently broached the topic as part of an interview with IGN. In some ways, physical games feel like they’re on their way out. Digital games are only becoming more popular. On top of that, Nintendo is introducing game-key cards with Switch 2. Although consumers do receive a physical cartridge, all of the data needs to be downloaded via the internet before it can function. Nintendo itself is thus far offering full physical games for all of its Switch 2 releases.
During that IGN interview, Bowser noted that physical games are currently “still a key part of our business”. For game-key cards, he indicated that the decision for their introduction “are a way that our publishing partners are able to bring more content onto the platform”.
Bowser’s full words:
“In the immediate future, physical games are still a key part of our business. And we value our relationships in particular with our retailers, and want to make sure we have products available for them to sell to their consumers. When you look at game-key cards, for us, our goal with Nintendo Switch 2 – similar to what we were able to accomplish on Nintendo Switch – is to have the broadest and deepest library of content we possibly can. And that includes our publishing partners. And game-key cards are a way that our publishing partners are able to bring more content onto the platform, deeper and larger, more immersive content on the platform.”
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发表于 2025-5-16 07:16 · 上海
